FREE GUIDE FOR CONTENT CREATION

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elamazurcreative

Do you feel like Instagram always takes the back s Do you feel like Instagram always takes the back seat in your business because there's just not enough TIME ⏳? Even though you know it's important because :
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✔️It will help you build your business 
✔️Increase brand awareness 
✔️Connect with your ideal client/ customers 
✔️Increase your sales + revenue 
✔️It's a FREE platform to market your biz
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You are 100% not alone! Even though you know all of this it still won't give you more time, right?
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So what do you do?
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Stop looking at Instagram as another thing you 'have to do' because then you definitely won't make time for it. And you'll start to hate it!
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Start thinking of all the opportunities it could give you. What does your audience need to know from you and how you can solve their problems with your content. 
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I like to dedicate an hour or two once a week to create my content and planning it out. I use Planoly to help map it out and check my insights to know when to post. 
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On Sunday's I spend 5 mins planning out my week. I use my @stephpaseplanners to help and I keep this on my desk. Sometimes I also add what I'll be posting that day or just a reminder. If it's right in front of me I am more likely to get it done.
My word for last year 2020...was FOCUS ✨ And I c My word for last year 2020...was FOCUS ✨ And I came to the massive realisation that one thing that was really hindering me from finding my focus was being cold 🥶 I absolutely can’t concentrate when I’m cold and if you know me you know how cold my hands and my feet are, permanently! Hence why I love summer 🌴 in Perth so much! I’m so grateful that @emuaustralia got me through last winter in Adelaide and they are going to get me through this one as well! 

These boots are so freaking cozy, you bet I won’t be losing focusing or complaining about my feet being icicles! 🙌🏼

Anyone else prefer the heat? 🔥

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Need a lil pep talk to get your butt into gear and Need a lil pep talk to get your butt into gear and back posting on INSTAGRAM after taking some time off - THIS IS IT ✅

I want you to think of it like getting into a cold swimming pool 💦. The more you think about doing it and not actually doing it, the harder it is. The slower you get in one step at a time, the more painful it will be 🥴

BUT if you jump right in and adjust to the cold water, you quickly realise there was nothing to worry about all along. And you’ll actually enjoy it 💥

STOP overthinking it. Jump back in and remember there is nothing to worry about it! 

The only thing stopping you from getting back in the GRAM GAME is you. YOU GOT THIS 💪🏽

Know someone that needs to hear this? Tag them below 👇🏾
You've got all these ideas, but not sure how to ac You've got all these ideas, but not sure how to actually create the content and get it out there. Save this post and let's nail your content!
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In all the 1:1 coaching session, I do the most common things that pop up are: 
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👉🏾'I don't know what to post’.
👉🏾'I don't know how to create the content’.
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I know the struggle! The best thing to do is not to overthink it. It doesn't have to be perfect before you post it. 
Here are a few things you can do to make the process a little easier. 
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⚡️Identify your content pillars. 
Work out what it is that you need to be posting. All you really need to know is your customer's pain points and go from there. 
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⚡️Lock in a day for content creation. 
This can be with a photographer, or it can be you and your tripod. Whatever suits your budget, lock in some time with yourself to CAPTURE THE CONTENT. 
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⚡️Plan out how many posts you want to do per week. 
HINT: need to be posting every day. Consistency is KEY!
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⚡️Plan out your content. 
Get something like @planoly to make your life easier! Load your content in there, write your captions and save your hashtags. 
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⚡️POST IT - just freaking do it! At your peak times.
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⚡️Review your insights to see what's working, what your audience likes and responds to and DO MORE OF THAT. 
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If this sounds like you and you're not sure who, what, when, how to post then comment below to let me know! I have a HOW TO CREATE CONTENT GUIDE that will be right up your alley.
THERE ARE 3 MAIN TYPES OF CONTENT YOU WANT TO BE P THERE ARE 3 MAIN TYPES OF CONTENT YOU WANT TO BE POSTING ON THE GRAM 
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⚡️VALUE: tips. tricks, educational, inspirational, how to's FAQ's, tutorials 
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⚡️CONNECTION: storytelling, behind the scenes, why you started, how is your audience going to get to know you
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⚡️PROMOTION: testimonials, reviews, social proof 
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A good posting ratio for this is out of every 5 posts only one of them can be a direct PROMO. The rest need to be VALUE + CONNECTION. 
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In fact, in 2021 I think doing direct promo to the feed is kinda dead. People buy from stories. Through VIDEO content. 
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I know so many of you don't like showing your face/ speaking but it's the fastest way to build trust and the fastest way to get more SALES 🤑
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Tag a friend that needs some help with their content!
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